QS ASIA PACIFIC PROFESSIONAL LEADERS IN EDUCATION CONFERENCE AND EXHIBITION

Creative Awards

Your institution could be the most creative institution of the conference

In conjunction with the 12th QS-APPLE conference and exhibition, QS Asia will be organising the 12th QS-APPLE Creative Awards to recognise the importance of creative and compelling designs in effective communication and brand building.

The competition is open to all 12th QS-APPLE participating institutions with registered delegates, exhibitors, advertisers or sponsors.

Please note that submissions to 12th QS APPLE Creative Award is now closed. For enquiries, please contact QS Asia Events at events@qs-asia.com.

12th QS-APPLE Creative Award Winners

1Best International Print Advertisement
Gold HUFS-Hankuk University of Foreign Studies
Silver Universiti Brunei Darussalam
Bronze Qatar University
2Best International Student Recruitment Brochure
Gold University of Waterloo
Silver Princess Nourah bint Abdulrahman University
Bronze Shanghai University
3Best International Website Pagee
Gold University of Malaya
Silver Singapore Management University
Bronze ITMO University
4Most Creative Corporate Institution Video
Gold University of Surrey
Silver University of Santo Tomas
Bronze SEGi University
5Best Exhibition Booth Design
Education Malaysia

12th QS-APPLE Creative Awards (Judging Criteria)

1Category: Best International Print Advertisement
Criteria
Description
Maximum
Score
Concept
The concept is imaginative and catches the readers attention immediately. Its unique, topical and captures the essence of the idea behind the advertisement.
10
Design
Layout is balanced; offers the right ratio of content to white space and content grouping; gives an aesthetic experience to readers and leaves a lasting impression.
10
Layout
Visual design depicts the essence of concept; high quality, appropriate, and relevant to the audience and the message is supporting. It communicates a visual experience that stands out.
10
Content
Content is clear, impactful and tells a story. Content Supplements design and layout. Different design elements integrate to create a strong visual appeal.
10
2Category: Most Creative Corporate Institution Video
Criteria
Description
Maximum
Score
Concept
Concept is imaginative and original and captures the essence of the idea behind the video.
10
Narrative
The narrative is strong, coherent and holds attention. The medium of audio and video integrate to tell a well-thought story.
10
Content
It is understandable and impactful. The visual design, structure and content integrate to create viewer response
10
Execution
Technical and aesthetic elements create a seamless experience. Quality of craft focuses on the audio/video process and technical execution.
Factors to be considered:
Quality of the captured image, Sound design, editing
10
3Category: Best International Student Recruitment Brochure
Criteria
Description
Maximum Score
Concept
The basic concept is original and imaginative and attracts attention.
10
Design
The overall design communicates the idea clearly and prowess is demonstrated by the use of advanced design techniques. The overall experience encompasses content, structure and visual design.
10
Layout
The layout is balanced, offering the right ratio of content to white space and content grouping, with appropriate use of color.
10
Content
The text is relevant, appropriate and easy to comprehend and supplements the overall design of the brochure.
10
4Category: Best International Website Page
Criteria
Description
Maximum Score
Design
Good visual design that is of high quality and is relevant to the audience and to the message it is supporting; it communicates a visual experience and leaves a strong impression.
10
Functionality
The website works well. It loads quickly, has live links, and any new technology used is functional and is relevant to the intended audience. Highly functional sites anticipate the diversity of user requirements from file size, to file format and download speed.
10
Interactivity
The way that a site allows you to do something. Good interactivity is more than a rollover or choosing what to click on next; it allows you, as a user, to give and receive. It insists that you participate, rather than observe. Interactive elements are what separate the Web from other media.
10
Content
Content should be engaging, relevant, and appropriate for the audience. You can tell it's been developed for the Web because it's clear and concise and it works in the medium. Good content takes a stand. It has a voice, a point of view.
10
5Category: Best Exhibition Booth Design
Judged on site
QS-APPLE Creative Awards

Judged by:

Amity University